Brand Center

Interested in designing your own custom materials? Read below or Download the Brand Usage Process Here!

- Girl Scout Brand Usage Process -

Girl Scouts of Connecticut (GSOFCT) volunteers may create marketing materials to promote Troop and Service Unit activities. All materials that feature the Girl Scout brand are subject to a review and approval process. Please allow 3-4 business days for Customer Care to process your request. 

In order to streamline the process to complete your project as efficiently as possible, please adhere to the following:

• Any design that features the Girl Scout brand needs to be reviewed and approved by council. Please email Customer Care at customercare@gsofct.org with “Request for Girl Scout Brand Usage” as the email subject line. Girl Scout branding includes:
  • Girl Scout Logo in any form
  • Trefoil
  • The words “Girl Scout” or “Girl Scouts” 
  • The words “Girl Scouts of Connecticut”
  • DO NOT use “Scouts” or “scout” in any form. It must have “Girl” preceding it.
  • The above applies to any hand-drawn pieces (or any similar mediums) submitted by a Girl Scout Member. 
• GSOFCT’s Marketing and Communications Department will then review and respond via email with approval, changes, and/or next steps. 
• Once approved, GSOFCT’s Marketing and Communications Department will send the approved design files to GSOFCT’s Retail Operations Department for printing and project completion.  
• Notes: 
  • Please do not contact any GSUSA vendors on your own. GSOFCT’s Retail Operations Department will act as liaison to process your order. (Councils may also receive pricing discounts.)
  • If you omit any branded items listed above, you may design and work with any vendor of your choice. The use of “Service Unit #,” for example, does not need to go through the approval process.

If you have any questions please contact customercare@gsofct.org